The word media comes from the Latin plural of medium. The traditional view is that it shouldtherefore be treated as a plural noun in all its senses in English and be used with a plural ratherthan a singular verb: the media have not followed the reports (rather than ‘has’). In practice, in the sense ‘television, radio, and the press collectively’, it behaves as a collective noun (like staffor clergy, for example), which means that it is now acceptable in standard English for it to take either a singular or a plural verb. The word is also increasingly used in the plural form medias, as if it had a conventional singular form media, especially when referring to different forms of new media, and in the sense ‘the material or form used by an artist’: there were great efforts made by the medias of the involved countries about 600 works in all genres and medias were submitted forreview.